Before the dawn of the digital world, letterheads and compliment slips were the main way businesses promoted their brand message and kept in touch with their clients. Now, with emails and instant messages taking over, it has become easy for businesses to underestimate the impact of a real piece of paper and a handwritten note. Let us remind you exactly why your business still needs letterheads and compliment slips.
In a world where almost everything is done online, it is important to remember those essential paper-based tools that can really make the difference building a business. Letterheads and compliment slips are two perfect examples of simple pieces of stationery that can become invaluable to your company’s reputation, helping you build and maintain a brand image, professional rapport and instant visual interest.
What is a Letterhead?
Just as the name suggests, letterheads are a sheet of paper with a heading at the top and/or bottom that includes your company logo, company name, your address and essential contact information. The rest of the page is left blank so you can handwrite or print out information onto it. They can be used for displaying invoices, minuting notices or meetings, tendering a legal document and presenting useful information for customers.
What is a Compliment Slip?
Compliment slips are a simple slip of paper most commonly used to send a short message to a customer along with an order. Similarly to a letter head, they display your customer logo, brand name and contact details along with enough space for a handwritten message. They are a great way of saying ‘thank you’ or ‘hello’ to a client.
Benefits to using Letterheads and Compliment Slips
Make your customers feel valued
Although emails are super easy to send, there’s no denying that there is often little feeling or care put into sending them. Your customers deserve much better than that, so take the time to handwrite a message on a compliment slip or letterhead. A short but sweet message on a compliment slip can really show a customer you appreciate their business, especially when sending it with an order. Sending a letter with a letterhead will also demonstrate the sincere, attention to detail service you intend to provide.
Create the right first impression
Letterheads and compliment slips can have just as much impact on a first impression as a business card. Whether you are sending a compliment slip out with a first-time order or a letterhead to a potential customer, the professional finish of your stationery instantly reflects you and the quality of your business.
Establish brand identity
Since both letterheads and compliment slips have room to show off your logo, company name and contact information, they make great tools for leaving your mark on the world and ingrain your business in the public’s mind. Your customer’s will instantly know who the correspondence is from and provide them with quick access to all your contact details if they need to get in touch.
Prove your professionalism
The quality of your service is reflected in the quality of the stationery you send out. By having letterheads and compliment slips that look professional, you instantly evoke a sense of competence and reliability. The quality of paper you use can also make a world of difference, as the feel of it in your client’s fingers may just be the thing that pushes them towards choosing you.
Plenty of uses
Letterheads and compliment slips can be used for a wide variety of things. We have already mentioned a bunch of them, from saying thank you to a new customer to minuting notices or meetings, displaying invoices to presenting a legal document. They can also be used for offering a discount or offer with an order which is a great way of building customer loyalty.
At Print Stafford, we know the importance of conveying your brand professionally to your customers. We offer premium Letterheads and Compliment Slips to order available single or double sided and printed onto 120GSM uncoated stock as standard or a thicker 160GSM uncoated stock for a more professional finish.