Strut Card Printing in Staffordshire

If you’re in need of a versatile, affordable and easy-to-design marketing tool, then printed strut cards might just be for you. Also known as show cards, these high quality free standing displays are typically used for promoting new offers and products, placed on countertops, tables and receptions capturing the attention of customers every time they pass. Whether it’s an A4 strut card or an A5 strut card, let potential customers know what you’re offering in a cheap but effective way.

Unlike leaflets and brochures which contain lots of information, printed strut cards should stay bold, snappy and exciting. Use large buzz words, bright artwork and a short message to make customers aware of what’s on the menu – maybe even literally. Restaurants and bars can use custom strut cards to promote festive drink or food menus while receptions and tills can let customers know what payment options are available. Alternatively draw potential customers in at tradeshows by promoting sign-up deals, or use strut cards for health and safety signage or customer direction. These are a fantastic table or counter top display and can be used in a similar way to our printed Tabletalkers and Tent Cards.

Frequently Asked Questions about Strut Cards.

What is a Strut Card?

Strut cards, also often known as printed show cards, are eye-catching, free-standing display cards that turn any flat countertop into a marketing tool. Printed on 450gsm silk stock, our durable and affordable strut cards come with a strut at the back so you can balance your message easily on a flat surface.

Strut cards are typically used by businesses like café’s, restaurants and bars for promoting special offers, festive menus and limited edition drinks. Retail shops also use them to sign for special offers or sales, or to indicate services like contactless payments. You can also use strut cards to display your Wi-Fi password, price lists or as wayfinding signs – the possibilities are endless!

Benefits of Strut Cards

Immediate engagement – It’s no secret that our attention spans have gotten shorter, but with strut cards you’ll have no problem capturing the eyes of potential customers with a short, snappy message. Use bright colours and fun artwork to ensure your promotion never goes amiss.

Promote temporary offers – Printed snap cards are significantly cheaper than alternative marketing methods, so when you’re wanting to promote a temporary offer like a Christmas menu or a one-of-a-kind sale, don’t spend all your budget in one go and choose display cards.

Transform a plain surface – Every customer-facing business has a flat surface somewhere and instead of leaving it empty, transform it with strut card printing. Decorate your receptions, bars, counters, tables and desks with strut cards so customers in every direction can see what you have to offer

Easily transportable – If you’re a business often on the move, maybe a at-home nail technician, salesman or someone who visits lots of tradeshows, freestanding display cards like show cards are perfect for you. Since the strut on the back folds flat, you can easily transport your brand message with you everywhere you go.

Store them away for later – Since strut cards are widely used for temporary promotions, it makes sense that they can be stored away for when they’re not in use. The fold down strut at the back means you can store them easily without taking up much room, and when you’re ready to use them again, simply pop the stand back out.

How to design Strut Cards?

When it comes to designing strut cards, it’s important to remember that a short, bold and snappy message is best. At the end of the day, you want to attract customers quickly as they pass and not overwhelm them with lots of text which will inevitably be ignored. Instead, tease with a large clever headline which immediately directs the customer to a particular product or offer.

Once you’ve got their attention, you can then include a message of some sort, maybe it’s more information about a new dish on the menu, a QR code which leads them to your website or a price list to some of your services.